Despite nearly half of small businesses in the US being unsure of how to implement artificial intelligence (AI) into their operations, a recent study by Morning Consult for Visa reveals that 52% of small businesses have adopted AI, with 85% of those reporting an increase in AI use compared to last year. The study highlights that the main obstacles to AI adoption are learning how to use AI tools, navigating options, and not knowing where to begin. However, experts suggest that small businesses can start by implementing AI in lower-risk areas, such as chatbots, and then move on to more complex applications. The study also found that 49% of non-adopters are interested in using AI for marketing, and 65% of all small businesses are optimistic about AI’s potential to positively impact their business. Overall, the study suggests that small businesses are making progress in adopting AI, but still face significant barriers to implementation.
AI Adoption on the Rise Among US Small Businesses
Just 52% of U.S. small businesses have adopted AI in their operations, while about half of non-adopters are planning to follow suit within the next two years.
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