French startup Dust has secured a $16 million Series A funding round led by Sequoia Capital to enhance its innovative platform for creating custom AI assistants tailored to company-specific needs. Unlike consumer-facing tools like ChatGPT, Dust integrates deeply with a company’s internal data sources such as Notion, Google Drive, Intercom, and Slack, offering specialized functionalities for different departments within an organization. For example, support teams can leverage AI assistants to access knowledge bases and past interactions, HR can automate responses to policy queries and draft job descriptions, and sales teams can generate personalized emails using CRM data. Engineering teams benefit from assistants capable of generating SQL queries in plain language. The platform’s user-friendly interface allows employees to interact with AI assistants seamlessly, either through Dust’s web interface or directly within Slack. Dust’s flexible approach also extends to model selection, allowing companies to choose from various language models including OpenAI’s GPT, Anthropic’s Claude, and Google’s Gemini. With significant adoption seen in tech companies like Watershed, Alan, Qonto, and Pennylane, Dust is poised to become a staple in enterprise communication by enhancing productivity and freeing up time for more strategic tasks.

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