Overview of Augment’s Mission
Harish Abbott, cofounder of Deliverr, has unveiled Augment, a new startup focused on creating an AI assistant for the logistics sector. With $25 million in seed funding from 8VC, Augment aims to streamline operations in trucking and logistics through its AI assistant, Augie. This initiative comes after Abbott’s successful sale of Deliverr to Shopify for $2.1 billion in 2022, followed by a brief tenure at Flexport. Augment is designed to handle email communications, Slack messages, phone calls, and workflow management, providing support to logistics professionals who face overwhelming workloads.
Key Features of Augie
- Augie can manage communication across different platforms, including emails and Slack.
- It is able to make phone calls and handle routine tasks autonomously.
- The AI assistant has already been utilized in businesses managing $20 billion in freight.
- Early adopters include notable logistics companies like Arrive Logistics and NFI.
Significance of the Innovation
The logistics industry is crucial to commerce, yet it remains fragmented and burdened by inefficiencies. With trucking companies struggling to maintain profit margins amid economic challenges, Augment offers a solution that could transform how logistics operations are conducted. Abbott believes that AI can address the complexities of logistics, enhancing productivity and decision-making for workers. As Augment expands, it has the potential to reshape the industry by providing powerful tools that enable logistics professionals to focus on strategic tasks rather than getting bogged down in repetitive communications.











