This article highlights the concerns of multiple photographers who claim that Meta is mistakenly adding its “Made by AI” label to genuine photos they’ve taken. The issue has been ongoing for months, with examples including a photo taken by former White House photographer Pete Souza and an Instagram photo of the Kolkata Knight Riders winning a cricket tournament. The label only appears when viewing the images on mobile devices, not on the web. Photographers are frustrated that even minor edits, such as using Adobe’s cropping tool or generative AI tools, are triggering Meta’s algorithm to label their work as AI-generated. This has sparked a debate about the meaning of “Made with AI” and whether it has any significance if applied to almost every edited photo. Meta has acknowledged the issue and is evaluating its approach to ensure that labels accurately reflect the amount of AI used in an image.
Meta’s AI Label Blunder
Multiple photographers have voiced their frustrations that such minor edits are unfairly being labeled as AI-generated.
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